Calblog

I'm working on a theory

Blogs are a vast network. Go to the blogs in your blogroll and link to the blogs in their blogroll and then so on and so on. You end up traversing on the same ground over and over again. In the old days (now defined as anything before last week), we called this networking.

There are certain types of blogs I see a lot of. I see political blogs. I see law blogs or blawgs, as Ernie dubbed them. Then I see general blogs.

I see few, if any, business blogs. So I went looking today. Not much out there. It seems to me that a blog would take business networking to a new level. No more ripping out an article and sending it off. Just link to it. No newsletters. Blog about your business. Link to other people blogging about theirs.

Ecademy out of the UK tries to do this but there don't seem to be any real blogs there. Just those one post a month things.

I thought MLM marketers would go for it. They could talk about products, train their downline and gather recruits. All I found were the anti-MLM blogs.

So what's the deal? Is blogging too time-intensive for business?

I think it's too new. Say what you will about entrepreneurs but my experience is that their products are new but their ways of selling are tried and true. Any other views warmly welcomed.

Posted by Justene Adamec at March 29, 2003 09:00 PM